Friday

Brand awareness weak - but not as bad as Andy's impersonations.

Hey, you learn something new every day. Last night, I learned that Andy does a terrible impersonation of Steve. Andy, for starters he's Welsh, not Scottish. Today, I've learned from the e-poll on our Sales Performance module that understanding of our products and brand awareness could be better among our sales team and our channel partners.

But, good news. Next week we're working with Se7en to launch a new e-learning initiative on the Program aimed at our internal sales team and customers. That should give them a great grasp of what our products are about.

Tomorrow » « Yesterday

Charlotte, the Marketing Manager

Monday:
How do we reach the people who influence sales? more

Tuesday:
Old habits die hard. Or do they? more

Wednesday:
Suzette saves Charlotte's bonus and gets an unusual proposal. more

Thursday:
Circles squared, budgets stretched and wine flowing. more

Friday:
Brand awareness weak, but not as bad as Andy's impersonations. more

Saturday:
A good soak and a good think. more

Sunday:
Charlotte discovers tailored, targeted messaging and se7en steps to heaven. more